How to Start-up a Local Online Restaurant
In Dhaka city, the restaurant market is one of the fastest-growing sectors in the world. Due to the covid-19 pandemic, there has been a lot of changes in the Bangladeshi Restaurant Industry. People try to avoid going outside a restaurant and they want to be delivered food to their doorsteps. So lots of restaurants are created on the based of online for a large number of these targeted customers. If you are looking to start an online restaurant business, this is the best time than any other period.
So if you want to Start-up an online restaurant business, you have to maintain some steps.
This step-by-step guide will answer all queries on how to start up an online restaurant business. Let's have a look:
- Create a Concept for Your Restaurant
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Choose a Name or your restaurant.
- Create a website.
- Design A Stellar Menu
- Find your target audiences.
- Make a strong presence on social media & other respective sites.
- Manage the required license & register your business.
- Figure Out Logistics.
- Marketing & Promotion
Create a Concept for Your Restaurant
Your food demands depend on what you are planning to offer the customers. Whether it is Bengali or a specific cuisine. It could be offering seafood, fast food, Mexican, Italian, Thai & Arabian. You should create a signature item that everyone feels interested in. If your signature item is unique it will help you to reach people quickly & easily. Sticking to a specific cuisine or type of food you are skilled at will only help your business.
Choose a Name for the Restaurant
Choose a unique name for your restaurant because it matters in the restaurant industry. Your food item should be somehow related to the name of your restaurant.
Create a Website
As an online start-up, you must have a website, thus people can easily find you around their area. Then design the website in a smart way that everyone can find their food item quickly.
Design A Menu Card
The next step to starting a restaurant is designing a menu. Your smartly designed menu can make a positive impact on your restaurant’s food costs. Select this type of item that their ingredients are available & quick to cook.
Strong Presence on Social Media
To get a wide reach you have to ensure a strong presence in social media. It can be Facebook or any eCommerce platform. It is a must for you to get reach easily. This way you are certain to reach a wider and more relevant audience bringing in meaningful business.
Manage the Required License & Register Your Business
You need to acquire licenses from the government to run a restaurant business in Bangladesh. It is preferable to apply for the permits early, as they may take a lot of time to get approved. You need to register your business as a partnership firm or a Pvt Ltd company. You’ll need to file annual returns, audit your finances, etc. Hire a CA to help you with the economics of your business.
Figure Out Logistics
Having reliable delivery staff is as important as the food you cook. There exist some renowned food delivery companies in Bangladesh such as Pathao, Food Panda, Uber Eats & so on. You can merge with them or start your delivery system.
Promotion & Marketing
People need to be aware of your restaurant and services for them to approach you. Social media marketing, SMS services, WhatsApp marketing, etc are some practices that are cost-effective, to a certain extent. Social media's food banking is now very popular marketing policy & effective way.
Conclusion
Your smart decisions can make you successful in the online restaurant industry. Unlike popular belief, you do not need to be tech-savvy to start an online business. All you need to do is to choose the right platform that will do it all for you and help you transition smoothly.